A video of a bloodied academic doctor openly criticising Hamas highlights a shift in Gaza. Filmed after an Israeli operation, and illustrating growing frustration, the video has gone viral. Critics accuse Hamas of endangering civilians by hiding hostages in populated areas and launching rockets from civilian zones. Some Gazans are now calling for a ceasefire with Israel, and even within Hamas's ranks discontent is rising. The group's longstanding control is weakening, with criminal gangs and chaos increasing. Despite ongoing support from some, many are now criticising Hamas for the war's devastation and their lack of preparedness. The situation remains complex, with a significant portion of the population still blaming Israel and its allies. The internal battle for public opinion within Gaza is intensifying, with Hamas sensitive to criticism and actively managing its image on social media.